Tag Archives: green

Opportunity Abounds in Depressed Economy

When looking at problems, I try to ask myself how a problem I’m facing could be an opportunity in disguise.

The economic woes are certainly problematic – the worst economic crisis since the Great Depression.  But for those who are brave enough to seize opportunities presented by the crisis may find see these woes the driver behind great things to come.

Opportunity Street

Opportunity Street

If you’ve lost your job, you probably have a lot more free time. So aside from trying to land that next job, what can you do?
Why not start a blog, start a project you’ve been putting off, or start a business?

By seizing the opportunity of starting a business during these depressed times, you will find talented people willing to work for less, government programs geared to facilitate your company’s success, and should eventually find pent-up demand for your services and products right around the time you and your company should be hitting their stride.

But how do you get started?  I’d suggest getting a group of recently laid-off talented people together and seeing if you and your colleagues can find an idea that succeed during the revitalization of America. Infrastructure, green technology, and other types of businesses well suited for these times and are waiting to be started.

You may psuh back saying that you don’t have the resources to start a business and I would say that may be true, but there are ways to run your startup with less money than you think you’ll need.  A group of entrepreneurs in New York recently met to discuss their Ultra Light Startups, start-ups that cost less by utilizing technology and support sustainable revenue models.

Also,take the time to beef up your web presence on social networking and social media sites and start building your social equity on Twitter and LinkedIn or any other appropriate site.  There are countless stories of people landing jobs through those they met through these platforms by sharing their knowledge and building up trust.

Think smartly.  Albert Einstein was a smart guy, and even he thinks there’s an opportunity for you when you face difficulty.  His quote “In the middle of difficulty lies opportunity” is right on target.

Heed Einstein’s advice and discover opportunity in the midst of difficulty and ride it to a successful outcome. The timing couldn’t be better.

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